SPORTS: CRM COMES TO SPORTS CLUB MANAGEMENT

Teams, clubs, associations, sports event organizers, sports facility managers… For any entity, regardless of its size, an all-star CRM for the sports industry will enable the efficient management of your organization and effective communication with family members, players, suppliers, collaborators, fans, partners and/or subscribers, etc.

Salesforce solutions personalized for sport clubs, associations and facilities help manage campaigns, ticket subscription, and the communications from a single platform. Having all the information centralized allows you to analyze the effectiveness of your actions and have a 360º vision of your members.

While the big clubs are already enjoying the benefits of having a CRM for sports clubs to connect and interact with their fans, there is a whole world of associations, small clubs and sporting facilities that are unaware of the value this type of solutions can bring them.

Nowadays the sports industry moves billions of euros. In this new scenario sports clubs have no choice but to professionalize their management by relying on CRM solutions for sports.

CRM opens up as many opportunities as the possible outcomes on the field of play. Understanding the needs of each organization or a sports facility, S4G can help you to better connect with your fans, partners and/or subscribers, and to sell more and better by knowing their preferences through a centralized and qualified data management platform.

Our experience within the sector helping large sports entities to develop their business with Salesforce solutions allows us to have a deep understanding of their needs. Thanks to a better understanding of the fans, customers, partners and/or subscribers through the use of solutions such as Marketing Cloud or Sales Cloud, a club can activate communication campaigns, for example, launch last-minute promotions or automate notifications of the availability of a sports venue for a special event.

Whatever your business in the sports sector is, the enhancements and benefits of a CRM solution make it the best signing of the season.